Who could say no to that? And we’re not even referring to just the gambling types out there. It’s a wide known fact that humans find it hard to resist anything which is offered free of charge, even if they don’t need it! At least that’s what the studies show, and the proof is in the pudding all right! Well, in this case the ‘pudding’ would be the reduced, or completely free services casinos offer.
These can vary from coupons for free shows, meals, an open buffet, you name it! They can also be in the form of point cards, with which you can win other prizes, and this is all in the name of keeping you constantly coming back!
Even the low-rollers among you, who don’t really gamble with substantial cash amounts feel really important this way, the logic being that even if you end up losing, with such ‘freebies’, you still feel like you’ve accomplished something and that coming to the casino was not a complete waste of your time!
And that’s precisely the crowd which casinos most aim at, since, believe it or not, they get most of their money from the smaller gamblers, rather than the high-rollers. It makes perfect sense once you think about it for a second.
5. Keeping the High Rollers
Now, just because we stated what we stated above, does not imply that casinos don’t care as much for the high-rollers – quite the contrary! And if you’ve been fortunate enough to win big, you know that they’ll treat you like a king! This includes ‘offers which you cannot refuse’, such as luxury suits, and special treatment in general.
Why the trouble? It’s not that hard to figure out actually: the longer this ‘big winner’ stays inside the casino, the more money they will be tempted to spend. Sure, the casino looses money on this ‘valued guest of theirs’ by giving them a suit or a limousine free of charge, but they more than make up for it once the winner gets back to playing, and, quite possibly, losing some, most, or all they have won in the first place!