Cash Blast Feature from Playson: More Striking Promo Tools!

In order to increase the player retention level, Playson developed the Cash Blast promo tool. Its aim is to attract more players and improve their gaming experience by providing more rewards and in-built promotions.

The concept of this tool is to provide players with random cash prizes when they are experiencing the software from the vendor. This is beneficial for both the company and the operators that are dealing with the company.

During the promotional period, all players who launch these titles will be able to have a chance to make a prize-winning spin that will provide additional prizes. To find out that the promotion is active, players will receive a notification with information that the tool is active and players can receive payments within a game’s toolbar.

The good news is that the RTP of the game won’t be influenced and decreased. Plus, integration isn’t necessary as the feature will be available at once.

The result of this promo is the increasing number of spins players make with a higher level of engagement. That was the goal the company wanted to achieve, so it worked well.

Playson’s managers had a few words to say about the innovation.

Gusyeva Ganna, Product Owner at Playson, said:

The Cash Blast tool will forever change the way players experience Playson slots, knowing they have the added possibility of winning big from outside the traditional slot gameplay.

Gusyeva is sure that the product will excite both their players and partners. And as they are using the statistics to find out when the players are less active, it will be a perfect opportunity to cover the gap between the promotions and keep gamblers entertained and active 24/7.

So the feature appears to be profitable for everyone, including gamblers, operators, and the company itself. And we will be waiting for its launch to take a peek at the reaction of gamblers who will experience the new option together with fabulous titles from Playson.