Esports iGaming Entrepreneur Launches New Venture to Combat Betting Boredom for Gen Z

Tom Lemke represents SavageTech to upgrade online gambling platforms.

Lemke has previously been European General Manager for Unikrn, which allows him to deeply understand the market and make a thorough analysis. That’s how Lemke revealed that Gen Y and Z customers can be elusive if operators don’t fix a range of things. Even the best-designed sportsbooks look like coloured spreadsheets to these generations.

For now, 85% of such players don’t make the second deposit since they find traditional gambling solutions boring. Yet, the more operators take care of their interface and solutions, the more chances to engage this audience. These users play video games for at least one hour a day, so they want to have a similar experience while gambling.

Considering this knowledge, SavageTech is going to become an industry game changer since it will upgrade the gamification layer solution for online gambling platforms to attract the Gen Z audience and boost gross gaming revenue for operators applying it.

Tom Lemke represents SavageTech, the world's first true gamification retention engine. It’s a unique venture with a full focus on interactivity and engagement, which will allow operators to be distinct from traditional platforms.

Lemke describes the product as follows:

‘It also allows platforms to transform gambling into a multiplayer experience, where players become a part of a fun and thriving community. Not only can they compete and engage with each other, they build bonds that enable next-level product loyalty.’

He states that SavageTech is ‘gamifying’ the gambling experience, combining the most common gaming elements and online gambling tools required to place bets. Thus, users will get the much-desired communication with each other and enjoy integrated bonus rewards and quest-based cross-sale opportunities.

In-built leaderboards will allow users to compete according to social leaderboards and meet certain achievements connected with gameplay activity. In a nutshell, Lemke describes the solution as ‘putting World of Warcraft on top of a sportsbook.’

Furthermore, Lemke adds that the solution requires just one line of code and can significantly change the existing solutions of the platform, plugging new tools inside it. Players will make the account customized due to making their avatar, and active users can win loots.

Lemke is sure that the industry should change to cover larger audiences, including Gen Z, and the faster operators apply new solutions, the smoother this integration will be. He believes that modern platforms should have more customisation tools and communication elements to broaden iGaming and esports markets, and SavageTech is a good start for this.

That’s what Lemke said:

‘SavageTech lets existing platforms engage players using the same techniques as mobile games and social casinos. It’s a simple solution to instantly add gamification, meaning players grow attached to platforms and become loyal customers.’