Mr. Green has doubled its revenue
According to the announcement of Mr.Green refer to its revenue during 2017, records show revenue of SEK333m or the US $41.3m in the last quarter of the year, while earnings have been improved for 52 % to SEK48.4m. In the same time the number of active customers raised up to 25.6% to nearly 143k and the deposits growth was one-fifth to SEK983m.
Mr. Green’s whole year revenue reached around SEK1.2b up nearly29% and the earnings were SEK185.6m or 103%.
Improvement with a new product offering
The increase in revenue based on product offerings such as new sportsbook, bingo, keno and the live casino was added in the offer. The profit was boosted related to involving stronger cost controls, the marketing improvement and the communication with customers wad personalized.
Mr. Green acquisition of Dansk Underholding
The online gaming company Mr. Green Ltd from Malta early 2017 has made an agreement for the acquisition of Dansk Underholding gaming company in order to enter into Danish gambling market.
Dansk Underholding is successful Danish gaming operator generating revenue during 2016 about €4.0m, what is 27%up from the previous year.
Integration of both companies will provide expansion of gaming in Denmark.
Mr. Green has made an initial payment of €9m in cash and the later additional payment was up to €650,000 for the business activation in April 2018.
The year 2017 is the most successful in Mr. Green’s history
According to the gaming listed report, Mr. Green and Co have the finished the year 2017 as the most successful in the history of the company. The revenue increased 28.9 percent and the profit became more than double.
Per Norman, the executive chef of Mr.Green & Co stated that 2017 was the most successful year based on company’s strategy named Mr.Green 2.0, offering the products that are better than ever and in the same time the company has expanded geographically.
Mr. Green has a great expectation relate to casino business in 2018
Mr. Green’s expectation for the year 2018 is great because of providing new Live casino product. The product is developed in alliance with gaming technology outfit NetEnt. The product offers very impressive 3-D live experience. The game is currently available only on mobile phones but as a desk product, the consumers could have it in the second quarter of the year.
Mr. Green acquisition of Evoke Gaming Company
Additional to abovementioned, company’s acquisition of Evoke Gaming, Evoke’s flagship Redbet product offering in the existing market of MR.Green is going to boost Mr. Green’s portfolio.
According to all those facts, the Mr. Green’s expectation for a high profit in 2018 is real and acquisition of Evoke Gaming will turn up Mr. Green’s earnings and cash flowing.