Pragmatic Play reinforces its South African presence with Playbet to add its products to the new market and strengthen its position in this market.
According to this deal, Playbet’s portfolio will be expanded due to Pragmatic Play’s products, including Live Casino, Virtual Sports, and, most importantly, slots. This software will be delivered via the Aardvark provider.
It’s an important step for Pragmatic Play, which is working hard to deliver its titles to more markets and grow globally. As a result, classic titles like Wolf Gold as well as new products like Rock Vegas and Gates of Valhalla will entertain Southern African sub-region players.
Yossi Barzely, Chief Business Development Officer at Pragmatic Play, commented:
It’s been a pleasure to cooperate with Playbet in making this happen and we’re sure its players are going to love the influx of quality content that’s coming their way.
Yossi adds that they’ve chosen a successful partner that is popular in South Africa, which guarantees success for the company in this area.
George Vasilopoulos, Playbet CMO, added:
Our customers are gaining access to over 200 world-class award-winning games and promotions via our playbet.co.za website thanks to this partnership and naturally, we’re very excited about strengthening our online portfolio in such a manner.
He also thanks Aardvark software provider as well as Pragmatic Play for the awesome products they provide and integration services, which are smooth and fast.