Exclusive Interview with Gamzix CEO Aleksandr Kosogov

Hello, Aleksandr, and thank you for taking your time for the interview. Can you please tell us a bit more about yourself and your background?

Hello! Thank you for having me. I took my first step in the iGaming industry 8 years ago. Everything started with the position of Brand manager in the lottery company. Since then, I had no doubts that my life will be connected to this field. Years of hard work, believing in your own dreams, and always choosing something that brings you joy and happiness. And here I am, the CEO of the iGaming development studio.

Gamzix is a new game provider which was established in 2020. Can you please describe the moment when you decided to start the company? What was the ‘eureka’ moment?

It wasn’t just one moment when I realized this. There were plenty of days when I felt like I could do way more. And step by step I started to move to my own star. Of course, a professional background gave me a huge boost. And, when the time came, I did the most important thing. Now we call this ‘thing’ Gamzix.

What are the core values of Gamzix?

I will not get tired of saying this, but my team is the biggest value to me. Yes, I was the one who started this journey, but without people, who love what they do and every day bring all their professional skills to it, I would never achieve any goal. The team is everything. We support, boost, empower, and inspire each other.

Also, I’m very proud of our connection and that we are sharing the same values. Our goal in the iGaming market – bring fresh ideas, be different, accept challenges and follow the trends. And every person I’m working with is thinking exactly like this.

Where do you get inspiration for the new games, both themes and mechanics? Is there a magic recipe for a hit slot?

I will say, maybe unpopular, but real opinion – there are no magic recipes. But if you have one, I’m all ears :)

Or, if you want to call it a recipe, let’s make it like this. So you have to start with market research because without it nothing really matters. Then add experience from every team member. A few professional points of view from Big market gamers: colleagues and competitors in the field. Put some courage and confidence on top and your iGaming pie is ready.

Everything is about people, so the most inspiration I am getting from all of them I’m meeting on my way.

The competition between different game providers is harsh - what do you think makes you stand out in a crowd?

You are absolutely right. New companies appear every day and everyone wants to do something special. On the one hand, this is amazing – the industry is developing fast. On the other hand, it is also challenging to find a way of being a successful company. I decided to build things in a simple way. Be open and agile to new experience and try new things, build great communication with your team and accept challenges, because they always will be. These are rules that accompany my every step. It is easy and not easy at the same time. But it's totally worth it.

Recently, you launched Pilot - your first crash game. Why have you decided to try this genre and what makes Gamzix's Pilot different?

We have more than 30 games in our portfolio. And we were always into the idea of adding new genres and mechanics it. First, we started with GoGo Spinner, which is our most extraordinary game. You should check it out!

And now we decided to make something special again. This is our first, but, for sure, not the last Crash Game ‘Pilot’. It's from 30% to almost 350% lighter than competitors have. Pilot is supported via web view (Telegram/Viber/WhatsApp and others), accepts all types of currencies (FIAT+Crypto), and has 22 localizations.

To make this simple story even more special, we decided to make reskins of this type of game. The first reskin will be available at the end of October and will be dedicated to the FIFA World Cup 2022 in Qatar.

3x3 is a fun and colourful slot with a classic plot, released recently by Gamzix. Why there is three different versions of this game, and should we expect even more versions in the future?

3x3 Hold the Spin is a 9 symbols slot with 5 fixed lines and a Bonus Game with Hold the Spin mechanics. It offers 96.1% RTP with Max Win of over 1,500x. We filled up this game with colorful and juicy fruits, and tasty sounds that make you hungry for the win.

Fruit slots are the type of game that is always popular among players. But we had no idea how quickly 3x3 Hold the Spin would gain popularity and bring joy to the players. On this wave, we realized that we can go further and add some thematic reskins as well. Halloween was the closest holiday to make this idea real, and this is how 3x3: Hell Spin was created.

3x3: 27 Ways is also a reskin of our 3x3: Hold the Spin, but with Gamble Game and 27 ways to win.

These juicy and fruity 3x3 slots will definitely arouse interest and attract many gamblers around the world.

What are your plans for the year 2023? What changes do you hope to see in the world, and what achievements do you plan for the Gamzix team?

By the end of the year, we’d like to release more cool games. It will be slot games with different mechanics: from classic to a new one. And the continuation of the line of our new sensational crash game Pilot, where it will appear in various skins.

Of course, we’re planning to participate in many great iGaming exhibitions, like SiGMA Europe, ICE London, etc. It is something that always helps us to show our products and team, and learn from the best.

We are also in the process of obtaining MGA and local European markets licenses. And these are just the latest plans. 2023 will be a great year, and we are looking forward to it.