Aleksandra Andrishak and Jekaterina Dubnicka Represent Slotsjudge at MARE BALTICUM in Tallinn

The MARE BALTICUM Gaming & TECH Summit 2024 markets itself as "the Baltic region’s most distinguished in-person gathering".

It will be taking place at the Olympic Park Casino (Fr. R. Kreutzwaldi 23, 10121 Tallinn, Estonia), with a focus on the next generation of iGaming technology coming through.

It holds a lot of value for iGaming professionals. It’s a space where business people and thought leaders combine to provide solutions amid an exciting and galvanising atmosphere geared towards progression.

The two Slotsjudge representatives, Aleksandra Andrishak and Jekaterina Dubnicka, will be involved in some key panel discussions throughout the event.

Aleksandra Andrishak, Editor in Chief at Slotsjudge, will extrapolate on her considerable expertise in propelling slot promotion strategies while demonstrating how she works to help deliver return on investment for her partners. She will be participating in part two of the Gaming & TECH Marketing forum, which will cover Multi-channel Marketing, B2B Adventures and PR Strategies among other topics.

Jekaterina Dubnicka, Communications Manager at Slotsjudge, will draw on her deep understanding of the gambling industry and a strategic mindset that allows her to anticipate market trends and adapt messaging to meet the evolving needs of a diverse audience. She will lend her talents to Gaming & TECH Marketing Part 1: PeopleTech Synergies & Legal Considerations in B2C iGaming Marketing.

Among the topics up for discussion in the respective panels include an in-depth examination of the difference between B2C (business-to-consumer) and B2B (business-to-business) marketing strategies.

That will include sharing ideas on how to target audiences effectively and concisely through compelling social media and email marketing content, the importance of building relationships with key decision makers, and how to properly network at industry events.

SEO in digital marketing and the best practices in implementing optimal website visibility and discussion on driving traffic will also be up for debate.

Lastly, the issue of compliance is never far away in iGaming. Both Aleksandra and Jekaterina have years of experience in ensuring content is legal and responsible, meeting industry-wide guidelines. They will be sharing their expertise.

Slotsjudge will see the event as a perfect opportunity to engage in meaningful discussions, exchange ideas, and gain valuable perspectives from others in the field.

It could also prove a valuable networking event, which could prove invaluable for establishing new partnerships, discovering potential collaborations, and staying updated on industry news and trends.

Quotes from Participants

Aleksandra Andrishak comments on her participation in MARE BALTICUM:

”I can’t wait to get to Tallinn and share the knowledge we have acquired at Slotsjudge through extensive research and hard work. See you all there.”

Jekaterina Dubnicka adds:

“This will be a great opportunity to extend our expertise on marketing trends while learning from the very best minds in the sector. It should be a fun and rewarding experience.